Privacy Policy

Who we are

This Site is operated by UP Rock Nerds, a solo creator brand run by Terry, focused on rockhounding and lapidary content related to Michigan's Upper Peninsula.

Information we may collect

Depending on how you use the Site, categories may include:

• Information you provide: For example, when you email uprocknerds@gmail.com, subscribe to a mailing list through a hosted signup form (for example Brevo or Mailchimp when configured), or complete checkout flows where you enter details needed to fulfill an order.
• Technical / usage data: Like many websites, hosting providers and infrastructure partners may log information such as IP address, device/browser type, referring URLs, and timestamps when pages load. If Google Analytics(GA4) is enabled via Site configuration, aggregated usage analytics may be collected according to Google's policies.
• Cookies & similar technologies: We and third-party tools we use may store cookies or use local storage for Site functionality, preferences, analytics (when enabled), affiliate attribution on outbound retailer links, and ecommerce/checkout experiences (Snipcart).

How we use information

We use information for purposes such as:

• Operating and improving the Site and creator workflow.
• Communicating with you when you contact us or subscribe (where you opt in).
• Processing purchases through Snipcart (payment/tax/shipping handling may involve Snipcart and payment processors).
• Measuring performance and fixing errors (especially when analytics is enabled).
• Complying with law and protecting safety/security.

Sharing & processors

We may share information with vendors who help run the Site, including (depending on what is enabled): hosting/CDN providers, Snipcart for cart/checkout, Brevo or Mailchimp for email lists when configured, Google services such as Analytics or YouTube embeds/links, and affiliate/retailer platforms when you click outbound commerce links.

Those vendors process information under their own policies. Where applicable, we encourage you to review their privacy notices (Snipcart, Brevo/Mailchimp, Google/YouTube, Amazon/eBay, etc.).

YouTube Data API (website backend)

If configured, the Site may retrieve publicly available channel/video metadata from YouTubeusing Google's APIs (for example to display recent uploads). That processing typically happens server-side for performance/caching and is governed by Google's Privacy Policy.

Affiliate & storefront links

Outbound links may include affiliate tracking parameters used by retailers or influencer storefront programs. As an Amazon Associate I earn from qualifying purchases. Some links on this site may earn UP Rock Nerds a commission or referral credit when you make a purchase.

Retention

Retention periods depend on the tool involved (for example email lists, order records, analytics dashboards, and hosting logs). We retain information only as long as reasonably necessary for the purposes above unless a longer period is required by law.

Your choices & rights

Depending on where you live, you may have rights to access, correct, delete, or restrict certain personal information, or to opt out of certain processing (such as marketing emails via unsubscribe links in newsletters).

If Google Analytics is enabled in your browser context, you can also use browser controls, Google-provided opt-out tools, or extensions to limit analytics cookies — availability varies by browser.

To exercise privacy requests related to this Site, email uprocknerds@gmail.com. We may need to verify your request where permitted by law.

Children's privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child provided personal information, contact us and we will try to delete it where appropriate.

International visitors

If you access the Site from outside the United States, your information may be processed in the United States or other jurisdictions where our vendors operate.

Changes to this policy

We may update this Privacy Policy from time to time. Updates will be reflected by revising the “Last updated” date above.

Contact

Questions about privacy? Email uprocknerds@gmail.com or use our contact section.